Promote at Maha Kumbh a 2 Lakhs crore opportunity for advertisers went untapped

** [This one i actually tried to execute with a handful amount of success] [We have estimated our profit of approx 1.8 Lakh rupees even in normal case]

*let's see how a 2lakhs crore opportunity went untapped during kumbh 2025

What's the thought? We will print brands on jackets and distribute them through volunteers. Nothing much, right? Yes, if I say 300 rupees per jacket, that is 300* 40 cr = 1.2 Lakh cr (I know it's a ceiling), but still, that's the market size, by the way.

What does it do? If you want to do either CSR or Marketing, it's a good plan to reach the roots of Indian people. For example, approximately 60 crore people visited the place, and seeing your brand logo behind 1000 people can be easily seen by 1 crore people.

What I actually did? I went door to door to 8-9 big local companies and organisations and converted 1 and convinced almost 2 to think about it (Kajaria, Somany, Nandi, Shayam, Elchico, HUL, BOB, Mahindra, Maharani chai, Aakash) are some of the top companies I went to propose some treated me like hell some treated like a king.  In the end, one converted "Nandi" for that. but can't be executed further due to operational inefficiencies in my team and me.

What went wrong? There is a gap in the market where if a person wants to communicate something with any big brand it just goes in the trash there is another idea I will update it soon on my ideas list. i literally mailed and talked to top management to forward my plan with the brands for execution but it didn't work. Then they say we can survive in the market.

Problems: Small organisations said we couldn't afford 300 rupees per jacket of cost for marketing, ok then spent 2 rupees on marketing I countered with marketing on tea cups still went unexecuted due to operational inefficiencies and lake of communicating bridges. another market of 200 crores of rupees.